7-minute breakdown

Escape the Feast & Famine

If you've got seven minutes, I want to talk about the feast and famine cycle across your business and across the industry. I also want to talk to you about a very simple system that can keep your pipeline full 52 weeks a year. It's $300 a week and you can cancel any time.

What you'll learn

The biggest problem

It doesn't matter how high your market size is.

Because if you don't have this, you are completely irrelevant. Here's the math in plain terms. It will give hope to smaller roofers and tighten the stomachs of larger commercial operations.

The cycle

Why storm season feels great but the other 8 months feel desperate.

Your competitors are stuck in this same loop. There's a way to get out.

Patterns from $20M roofers

Four patterns that emerge from success stories.

Trust, content, systems, and pipelines. How do they work, and how can they work for you?

The solution

A foothold in the places that generate the most organic traffic.

Everybody has a tight budget right now. This program is designed to give you consistency without the overhead. $300 a week, cancel anytime.

What's in the video

0:00 – 1:00

The opening

Just introducing myself. I've built the digital infrastructure for some great coaches. And there's a family-driven pivot that brings me to you today. You're meeting me for the first time, maybe, but you'll see why that's not a problem.

1:00 – 2:20

The math

No matter how big your market is, it doesn't mean anything if nobody knows that you exist. Atlanta Metro has 6 million people. And a roofer who does 400 roofs in 10 years has touched 0.02% of the city. So your ultimate problem isn't pricing or quality. It's attention.

2:20 – 3:20

The cycle

If you have a minute — and I literally mean a minute — we'll talk about the exact loop you've been running in or even stuck in each year. Why your competitors are stuck there too. And what you can be doing to transcend them.

3:20 – 5:00

Observations from successful roofers

These are the patterns seen over and over again from top roofers. They sell trust, not roofs. That's first and foremost. There are three others. And if you have another minute or two, I'll tell you about those too.

5:00 – 7:20

Meet Tradecraft

Now that you know better. This is the reason for my email. I know you might have particular problems or situations that need a closer eye. Every business is unique. But for most people, this system is the right one. No setup fee. Cancel anytime.

$300

per week · billed weekly

Start Tradecraft

No setup fee. Cancel anytime. Keep everything you paid for.

We're a marketing company that can do anything for you that brings a complete stranger to a client — whether that's text messaging, social media, in-person, mailers, dealing with insurance and funding.

You definitely owe it to yourself to call and find out more.